LOOK LIKE COOL was founded in 2017 by single mum Nikki Costello-Brummitt. It has now evolved into an 'Award Winning' style led outlet for sustainable and eco friendly holiday accessories selling exclusively own label products from baby to adult (and even something for your pets!). Since becoming a mum Nikki became increasingly concerned about the impact certain products and their consumption were having on the environment and wanted to help create a better cleaner planet for not only future generations but also our wildlife. Reducing plastic production is something we are very passionate about and using what we already have available to make other products. All of our towels and swim shorts are made from GRS (Global Recycled Standard) Certified Recycled Plastic Bottles, 35% of which are from ocean clean up operations. All of our designs are done in house and manufactured using the highest quality materials and production methods.